I remember a sign that I spotted in a shoe shop window many years ago that said: ‘buy one, get one free’. It was a sale offering two pairs of shoes for the price of one pair, but I saw the unintended absurdity implied in a literal interpretation of the slogan of buying a shoe and getting the other one of the pair free. The omission of the word ‘Pair’ had made all the difference.
And so to today’s picture. I was attracted by the juxtaposition of the sign, which remains from a long-gone era when this was perhaps a store selling decorating materials, and the adjacent window frame, much in need of a coat of paint. This was taken in Paddington, London where I was waiting to meet up with my son to hear Don McCullin (the world-famous war photographer) talking about his life as a photographer. What I hadn’t realized at the time I took this image was that it was on the side of the building that housed the Frontline club where the event was held. It was a superb evening.